These days, it’s hard to imagine life without mobile phones with apps or access to your favourite web sites.
A mobile app is a tablet or smartphone application. In contrast to a mobile website, a mobile app needs to be downloaded and established, generally from an app shop, which includes the Apple App shop or Androids Google Play shop.
Apps are intrinsic part of today’s business world, a role that will only continue to grow as commerce becomes increasingly digitised.
Organisations of all sizes are embracing digitisation. Many operate highly mobile workforces who rely heavily on digital devices and access to real-time data. To meet this need, those with IT resources have commonly built mobile apps to suit their business needs, while those without resources have relied on off-the-shelf, and more recently, web-based solutions.
So which type of app is best for your business?
The argument for native app development
Businesses who invest in app development frequently cite the ability to customise, update and maintain developmental control as key advantages. However, these processes take valuable time and specialist human resources, which ultimately impacts business agility and long-term profitability.
The web alternative
Cloud platforms and web-based apps provide a highly accessible, lower cost alternative to in-house app development. Like native apps they can be integrated within existing business operating systems and accessible across mobile devices, but they also offer some distinct advantages including:
Faster build time
Most cloud and web-based apps require less complex coding than native apps. This means they can be built by a web developer rather than a specialist software engineer, so your business can be first to market and gain an advantage over your competitors.
How fast you respond to feedback from field staff or customers can greatly impact performance and your business reputation. Cloud and web-based apps can be updated live rather than go back into development each time a change is requested, so your business can continue to improve without sacrificing a great customer experience.
Business owners and managers understand that time is money. Having access to real-time data from any web-enabled device allows management to make smarter decisions based on more accurate information. It also provides field staff with the intelligence they need to provide better customer service.
How your business manages app development will depend largely on the unique needs of your audience, your budget, and human resources. Both native and web-cloud based apps each have distinct benefits, but what sets web apps apart is their ability to help your business deliver agile, responsive service. In the face of increasing competition and digitisation, businesses with the tools and processes to act quickly based on up-to-the minute data will win client loyalty and maximise profitability.
More responsive to a wider screen selection.
Responsive sites can support a wider spread of devices and display screen sizes with a single implementation.
Responsive sites offer the same feature and content enablement compared to mobile apps.
The same content, smartness and features are available on a responsive site compared to a mobile app. No longer do you have to discuss which features need to be eliminated in order to make your web page mobile friendly.
Changes are less expensive.
This is the biggest difference between the two. Mobile dedicated apps are not as agile and can be very costly when it needs constant change compared to a responsive webpage.
Conclusion: Think twice before departing for a journey with App development
Ok, you may say that a webpage is not as exciting, spicy or sexy as a whizzbang mobile dedicated app. We certainly understand that mobile apps have their place: they are really good for static type of application stories where there is little change on how to use the app e.g. Facebook, Google Maps, Uber, etc.
However, this is different when you talk about business processes that are highly subjected to change due to continuous improvement and innovation. For these type of business cultures, a dedicated mobile app might be too rigid and restrictive to an ever changing environment.
Nimblex offers flexible mobile responsive business applications
Is your business looking to use mobile devices more often in the future, but you are aware that your requirements may change over time? Then consider Nimblex!
Nimblex offers the creation of management application using a ‘drag and drop’ configuration approach. There is no need to write any code, and it is easy to provide you with a solution that will fit your exact requirements.
Nimblex also offers the capability to switch the view of eForms from a desktop to a mobile view. This changes the DNA of your solution to become a mobile responsive application, while giving you the same, if not more, capabilities compared to a mobile dedicated app.
The cost is much more affordable and changes can easily be achieved within this drag and drop environment.
The end result is a business application on your mobile devices and desktops that will never go out of date given that it will stay in step with your changes. It is also much more affordable with a foster ROI and a much longer life expectancy.
Finally, your clients and staff will love it given that it will be tailored to their exact expectations.
When thinking of mobile applications, then think Nimblex Platform!